I shot with Hasselblad and Carl Zeiss lens for many years. Once I switched to digital, I couldn't justify the cost, nor did I have the clients for what it is capable of producing. I would love to get back to Medium format digital.
Size of the sensor. If you think of it in terms of traditional film camera. It would be the equivalent of the negative. Where 35mm film is 24mmx36mm, Medium format is 2-1/4".
It is easy to get fooled in the digital world. For example an 8MP sensor in a Camera phone is much smaller than an 8MP sensor in a Point & Shoot Camera, and that same 8MP sensor in a Digital SLR would be much bigger. Holding more information.
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