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Discussion Starter #1 (Edited)
I have been contemplating doing this on the side for a while and finally figured I would ask people in the business if this is a decent idea or not.

My wife and I had been looking for houses over the last couple of years and we looked on multiple websites around our area. The problem is, almost 90% of the listing we looked at online featured the absolute worst pictures you can imagine and I know we passed up some great houses that just had poor showings on the site. This was a huge problem when looking in another city too. Even if something looked OK there was no way to just drive over and check. Pictures could have solved this issue.

Either the pictures were of poorest quality you have ever seen, like they had been shot with a cell phone. Or the listing only posted two to three pictures and they showed nothing of the house.
Needless to say all of these listings got skipped by us when looking online and some of these are actually still listed on the site months later. With so many people looking for houses online, and unless I'm missing something here like a trade secret, this seems like a real misstep by realtors.

So my question/idea that I wanted to start doing was offering a service or photo shoot of sorts to realtors where I would go in to there listings and get multiple shots that show the house off properly. Getting nice shots of the outside, inside, each room, etc. and all done with a nice camera with a good lens and lighting instead of a cell phone camera. Creating a gallery of the shots to link too or host the shoot on their own site.

Is this a service that realtors would be interested in
or want to hire out for? This seems like an obvious thing, but time after time and site after site 90% of the listings have no pictures showing off the house to potential buyers.

I apologize if I'm way off on this, just thought I would get real advice and ideas from the people who do it.
 

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I have been in real estate for 11 years. There are a lot of companies who offer this service, but if you have some kind of network or connections with realtors, this could definitely be a great side business for you. Many agents take the photos themselves, but professional photos are the way to go. Good luck to you!!
 

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I can...lighting is everything. So many listings are so poorly presented I wonder if anyone ever even comes to look at the property.
 

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Discussion Starter #6
I have been in real estate for 11 years. There are a lot of companies who offer this service, but if you have some kind of network or connections with realtors, this could definitely be a great side business for you. Many agents take the photos themselves, but professional photos are the way to go. Good luck to you!!
Thank you and thanks for the heads up. I have searched for this type of service and always came up blank, nice to know that I'm not way off.

YES.

let me give you an example of the difference between my listing photographer and two agents doing their own pictures. The listing in examples was listed at the time for 989k.

[Pictures edited out]

EVERY listing appointment i have been on and shown examples of my pictures compared to others, i have ended up getting the listing. pictures are extremely important in this digital age we live in.

have legit pictures, charge a low fee, you'll be amazed at how much money you can make. oh, and get paid on the spot.
Wow, that's exactly what I'm talking about. What a huge difference. I definitely see the nicer listing having more professional stuff being done, but this would make such a difference at a lower sale price too.

Heck anything is better than the cell phone pictures that plague multiple sites I've been on.

Thanks again everyone, I knew I'd get good responses here.
 

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You get what you pay for, definitely. The majority of the single-family realtors that I know simply won't spring for the cost of a photographer. The few I know that handle high-end listings here and in other states will only use a pro photographer, because they know that presentation is everything. For commercial real estate, this is even more important. ;)
 

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Discussion Starter #8
I spoke with a realtor out of Portland tonight and she mentioned that she usually goes through a professional photographer for houses above 200K, and pays about $100-$150 for a listing.
I would imagine the high end sellers are paying more for the shoot. Going to talk with a few locals tomorrow and see how they go about doing their listings and try and snag a few clients for the trial run.
 

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I've been trying to get my mom to use a photographer for years... or at least learn how to compose a photo.
 

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I've been interested in doing this myself just wasn't sure of the market for it. I do photography as a hobby currently and have lots of interest in RE with plans to get involved in the game a little down the road. This would be a great way to establish contacts and get a good eye on the local market.

Definitely going to watch this thread and might have to start something up soon.
 

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Absolutely the way to go. Spend the money on professional photography. It amazes me how many realtors won't do this. Of course good photos can be quite expensive. But if it sells the house who cares. Price would be dependent on where you live and you're market. Real estate is quite expensive where I live and realtors typically expect 6% commission. Therefore a few hundred dollars on pro photos is a drop in the bucket if it sells the house.
 

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Discussion Starter #13
Absolutely the way to go. Spend the money on professional photography. It amazes me how many realtors won't do this. Of course good photos can be quite expensive. But if it sells the house who cares. Price would be dependent on where you live and you're market. Real estate is quite expensive where I live and realtors typically expect 6% commission. Therefore a few hundred dollars on pro photos is a drop in the bucket if it sells the house.
Exactly, it's a relatively small price to pay for the commision that comes in.
Plus with good pictures, or even just more detailed pictures, I would imagine your interest in the property goes up too. The better the house looks the more people browsing the site are going to want to see the listing.

I sent out multiples emails the other day to get a feel for people interested and have already begun to get feedback, so I will keep everyone posted with new developments.

/fingers crossed.
 

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In Florida, not sure about states, there is a company that takes professional photos along with a virtual tour for $50-$200. The images are very high res, lighting is terrific and so forth.. it's very hard for actual photographers to compete
 

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So I've been looking into this pretty in depth lately and just wanted to share this e-book/article I found on it. This article was invaluable to me, I've been doing photography for a couple years but it provided many tips, tricks and knowledge relating specifically to property photography. IMO a must read for anyone wanting to do this. I know I will be.

Property Photography
 
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