Jaguar’s Latest Model is Made Of Light, or Lasers, or Something…

Jaguar did something exceptionally cool for the inaugural London Design Biennale – they made a futuristic car out of light. Kind of.
The design team behind the luxury car brand created their 3D installation by using laser light tech meant to symbolize Jaguar’s past, present, and future in the auto industry.
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Each period was presented in an exhibition that began with a nod to the brand’s design history, followed by a light show dedicated to the car’s more modern design principles and finished with a “utopian future” vehicle.
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