Thread: Mommy's Ferrari California

To be one of the first to work on a brand new Ferrari is an opportunity that most shops only dream of. To have the freedom given to you by the customer to custom create whatever you want on a 2010 Ferrari California is an opportunity of a lifetime!

When Diko the owner of Giovanna wheels contacted me to work on his wife's new Ferrari California my first remark was "really"? You bought a new Ferrari CA. for your wife and only after you made sure that you son Koko can ride in back seats you completed the purchase? The answer was "yes". So here is what Al & Eds Autosound in West Hollywood,CA did to "Mommy's Ferrari California".

Our approach to this car was totally different from every other car we have ever worked on. First off, we needed to make sure that the stroller would fit into the trunk of the car. If that was not enough to worry about we needed to make sure that grocery bags would also fit. We quickly realized that our audiophile system had to be created around a car seat, stroller and grocery bags.

Here is what Al & Eds Autosound in West Hollywood,Ca did to customize this Ferrari California.

Exterior Upgrades:

GFG Forged California 3-piece wheels. The front wheels are 21" with tire sizes of 255/30/21 and 22" rear wheels with tire sizes of 315/25/22 Pirelli P-Zero Nero. Two different finishes of the same wheel are on the car. They are just painted in different ways.

Ticket Avoidance System:

We installed the Escort "Ticket Avoidance System" The controller is installed in the center console and the front laser defusers are custom molded into the front grilles. The rear laser defuser installs in the same holes as the top license plate screws. This system will warn the driver of upcoming X,K & KA bands of police radar while "defusing" laser guns.

Interior Upgrades:

As they say "your children come first" and in this case we made sure that Koko would enjoy riding in Mommy's Ferrari. We took his car seat booster and reupholstered it using authentic Ferrari leather to match the front diamond quilted seats. We embroidered the Ferrari shield logo into the seat and replaced the SF (Scuderia Ferrari) lower logo with Koko's name.

The front floor mats were replaced with hand carved GFG logo plush mats.

Audio Upgrades:

The factory Bose radio system was removed and an Alpine IXA-W407 am/fm/iPod/iPod video 7" touch screen radio was molded into the factory opening.

For navigation we interfaced the Alpine NVE-M300 module and the HCE-C107D for back up camera. When the car is engaged into reverse a color reverse image appears on the front screen.

The front speakers were replaced using Alpine SPX-17PRO 6.5" components and the rear speakers were replaced with SPX-13PRO 5.25" components. These speakers are powered by an Alpine PDX4.150 amplifier totaling over 600 watts of power. For bass we used an Alpine SWR-1042D 10" dual voice coil subwoofer. The subwoofer system is powered by an Alpine PDX1.1000 amplifier totaling over 1,000 watts of power. We recreated the rear wall to match the diamond quilted look of the front seats and so that the bass can play through and into the car. The amplifiers are installed in the trunk of the car using Ferrari leather and color matching materials.

For rear seat entertainment we installed an Alpine DHA-S690 DVD changer and a 7" wide screen monitor. We were inspired by the factory center console and continued that theme with the fixture that houses the Alpine rear monitor.

iPod audio and video are enjoyed throughout this car with an especially engraved "Mommy's Ferrari California" Red iPod.

For images and information please go to
Al & Ed’s Autosound West Hollywood Store Blog Archive Mommy’s Ferrari California

Congrats Elie, def a work of art. I love how Diko does the different wheels on opposite sides, and as far as your work goes, didnt expect anything less from your shop. We should see if we can get a TV series made based on the stuff you guys do there, I bet there will be a large audience for it.

cool car seats... I tohught they were the front seats i was like holy crap what did they do?! nice work.

Fvcking Radical! I love it.

That baby seat is beyond awesome.

thats just stupid sik...love everything about it...great work!!

WOW - Baby Seat is WINNING!!!!

Congrats to the owner for getting such a beautiful car....

That is pure genius! i love it. good job guys!

Lucky kid... haha.

Awesome vehicle!

You do amazing work.